AKG A Rating for Aberdeen Wrap and Aberdeen Elevate

We're proud to announce that both Aberdeen Wrap and Aberdeen Elevate have retained a rating of ‘A, Superior’ for overall financial strength by independent assessment specialist AKG. The platforms have retained their rating for eight and seven years respectively.

Verona Kenny, Chief Distribution Officer, said; “We’re incredibly proud to have retained our AKG A rating for financial strength for our Wrap and Elevate platforms. It’s testament to the investment that we continue to make in our proposition, our commitment to improving service and the value we deliver.

“As AKG recognises, financial strength also means flexibility and vision. A partner who is financially strong is one advisers can rely on to not only deliver exceptional service, but also to provide timely, effective help and guidance, stay abreast of changing regulation, and offer real insight so advisers can focus on delivering great advice and service to their clients.”

AKG’s Communications Director Matt Ward added: “Consumer Duty has seen a renewed focus on the requirement for advice firms to carry out robust due diligence when appraising platform partners and consideration of financial strength remains a crucial component given the aspiration for successful long-term partnerships. AKG’s independent ratings are designed specifically to inform and support such exercises, and feedback from the market indicates the ratings are frequently included by advice firms as a key selection factor.

An AKG ‘A’ rating is the highest rating available for overall financial strength, so for Aberdeen’s platforms to retain this rating for successive years is commendable. This level of continuity should give advisers reassurance of Wrap and Elevate’s consistent financial strength now and into the future.”

Take a look at AKG’s full assessment reports for Wrap (company assessed by AKG is Standard Life Savings Ltd, part of Aberdeen group plc) and Elevate (company assessed by AKG is Elevate Portfolio Services Ltd)

For more information on how our solutions can support your due diligence process view our Wrap and Elevate due diligence guides

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The views expressed in this news story should not be regarded as financial advice.

Standard Life Savings Limited, provider of Wrap and Fundzone platforms, is registered in Scotland (SC180203) at1 George Street, Edinburgh EH2 2LL and authorised and regulated by the Financial Conduct Authority. Standard Life Savings Limited is part of the Aberdeen Group, which comprises Aberdeen Group plc and its subsidiaries.

Elevate Portfolio Services Limited is registered in England (01128611) at 280 Bishopsgate, London EC2M 4AG and authorised and regulated by the Financial Conduct Authority.